In January 2025, AESA conducted a Reader Insights Survey to better understand its audience’s engagement, preferences, and expectations. The survey gathered responses from 173 participants across multiple countries.
Key insights into the AESA community reveal that it is:
- Young, well-educated, and actively involved, particularly in the field of Agricultural Extension
- Primarily based in South Asia, with a growing number of readers from Africa and Southeast Asia.
- Highly appreciative of AESA’s knowledge products and finds the website user friendly and accessible.
- Eager to contribute, with many expressing interest in sharing knowledge and volunteering for AESA initiatives.
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